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Articles
on UX Research, Artificial Intelligence, the future of work and society
GenAI and the future of UXResearch
Is usability testing an easy target for AI, or will it provide a lasting opportunity for you as a knowledge worker? I would like to offer some thoughts on the defendability of usability testing.
GenAI and the future of UXResearch
It’s fair to say that usability testing is now the most valuable research method in your toolkit. There has never been a better time to up your game and lean into this opportunity. What is this all about?
UX of GenAI
The Pareto principle says if you solve a problem 20% through, you get 80% of the value. The opposite seems to be true for generative AI.
UX of GenAI
This strategic UX insight might have been one of the reasons why OpenAI decided to become a platform company rather than a solutions company.
UX of GenAI
Forms have better usability than conversational UIs for 9 reasons. There is one exception: simple and infrequent use cases.